Ido Ophir

There is a challenge institutions around the globe are facing: How to better engage their customers and drive utilization of products and services. See how a leading FI is strengthening customer trust
and loyalty and finding ways to make banking personal, intimate and engaging. Join us as we look at the journey our client took to achieve some outstanding results

How Do You Organize To Deliver A True Omni-Channel Experience? If you look at entire customer journey, what do you need to do to provide a genuine omni-channel journey? How are you organizing to win? In what way are customers interacting with you to help you do that? Where is the line between privacy and creating a useful, personalized experience to the customer? With an
incredible line-up of panelists, this session will investigate:

• When transforming your business to become truly omnichannel, how do you decide where to start?
• Discovering how to set up a multi-channel organization:
• Merging lines and customer cost through channels
• How do we create common objectives and organization goals?
• Customers doesn’t think in terms of channels- how do we make our organizational structure mirror this?
• How do you keep your customer at the heart of your change program, especially when their needs and expectations are changing even as your development is underway?
• As the type of devices used to access content increase year on year, how do you ensure that the customer's experience of your brand is consistently excellent?
• How are these organisations measuring across channels?
• How they are combining data?